Sharp (Phils.) Corporation Celebrates 11th Annual Earth Hour
As part of this year’s Earth Hour campaign- #connect2earth, Sharp (Phils.) Corporation (SPC) and its employees joined the biggest environmental event by connecting with their family, friends and colleagues in celebration of the signature lights out movement. The symbolic act of switch off happened worldwide last 24 March 2018, from 8:30 p.m. to 9:30 p.m.
To encourage more people to celebrate Earth Hour and to increase awareness regarding the importance of environment conservation, SPC undertook a social media campaign and launched a photo contest centered on the Earth Hour.
SPC employees were invited to post their photos and caption showing how they celebrated Earth Hour on their Facebook account using the hashtag #SharpPhilippines and/or #SPCConnect2Earth.
SPC believes that by harnessing the power of social media, its employees and their network of family and friends could help in inculcating environmental consciousness to a broader segment of the population.